When I was leading the Digital Marketing, Brands & Communications team at First Icon, I realized my responsibility wasn’t just about corporate branding. It was about something deeper: building personal
When I was leading the Digital Marketing, Brands & Communications team at First Icon, I realized my responsibility wasn’t just about corporate branding. It was about something deeper: building personal
The old website felt… well, like a forgotten orange in the back of the fridge. Project Orange was our mission to revitalize the brand’s online presence and give it a promising new digital face.